(The name “yellow pages” comes from the yellow paper used to print the numbers on residential phone numbers were in a separate book with white pages.) Sorry, I digress, so I looked in the phone book and found a place that repaired Ronson Lighters and sold replacement parts. Issued by the local telephone company every year, for free, the “Yellow Pages” listed the phone numbers for business. We would turn to a large book called the “Yellow Pages”. Now for any readers who are too young to remember the world before the internet, we did have a resource to help us find things. Of course, only time will tell.The Ronson Touch Tip lighter wand I purchased in 1995. We believe classic metal lighters have a brighter future than disposable varieties due to their long lifespan, individuality and vintage appeal.
It’s unsurprising, then, that Harley Davidson and Zippo have collaborated to produce some of the most iconic and popular examples in the Zippo range. This is not dissimilar to the expansion made by Harley Davidson Motorcycles, who to this day are a significant fashion brand, as well as motorcycle manufacturer. To capitalise on this, Zippo’s brand has expanded in recent years to include a whole range of apparel, accessories and other gadgets. This is thanks in part to their status as a fashion accessory alongside its practical uses. So, what is the future of the lighter?ĭespite the recent decrease in the number of smokers in both the UK and the USA, traditional lighters have managed to maintain popularity. While lacking the artistic or fashion appeal of the Zippo, disposable lighters were perfect for a fast-moving, money conscious society, as they did not require refills and could be easily discarded.
Typically, the cheapest lighter on the market, the Bic disposable lighter was extremely popular and remains widely used to this day. Bic introduced a new disposable variety of lighter in 1973 with the intention of rivaling the popular but relatively expensive metal cased Zippos at the time.
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